Digital Marketing Insights
Practical advice on getting found, chosen and remembered, written for busy owners. New posts every day.
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Chrome Now Warns Before HTTP Sites: Is Your Website Ready?
Chrome now asks before opening public sites without HTTPS. What the change means for small business websites, and a quick checklist to avoid the warning.
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What Is AI Search Optimization — and Does a Local Business Need It?
AI search optimization (AIO/GEO) gets your business named in ChatGPT, Gemini and Google AI Overview answers. What it is and how local firms can start.
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The Google Business Profile Checklist for Michiana Businesses
A practical Google Business Profile checklist for businesses in South Bend, Mishawaka, Granger and Elkhart to win more map-pack calls.
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How to Redesign Your Website Without Losing Google Rankings
A website redesign can wipe out years of SEO if it's done wrong. Here's the migration checklist we use to protect rankings and traffic.
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